I am a marketing professional with over fifteen years of progressive experience in B2B and B2C marketing, digital strategy and platform management. Accomplished at creative development, website operations, lead generation and collaborating effectively with stakeholders, vendors and clients.
I've managed multi-million dollar media and development budgets, built and coached teams and partnered with agencies to build and manage digital experiences that drive measurable results.
My technical background provides unique insight and experience to build customer driven road maps that support the overall digital strategy.
Areas of Expertise
Recommendations from LinkedIn
Since 2004, I have interviewed thousands of execs from the IR-500 and Shop.org ecommerce communities, and Matt Arnzen gets extremely high marks from me. Matt's knowledge of conversion rate optimization and marketing tracking / metrics are top-notch. Additionally, his marketing systems integration and platform development chops are first rate.
Matt is awesome. Beyond his great personality, he has breadth and depth of skill and experience in digital marketing and user experience that is hard to beat. Both strategic and tactical, Matt keeps long range objectives in sight while reacting to daily changes in business with agility. Matt also has vision and knows how to pull teams together in executing that vision. I miss working with him and would highly recommend him to anyone seeking extremely savvy and hardworking leaders for their organization.
Matt developed our brand and built our marketing department from the ground up. His broad experience in Internet and traditional marketing helped him hire a best-in-class team and dominate the online tee time space. GolfNow.com became the number one brand in online tee times during Matt’s tenure. He is a well-rounded, highly skilled and pragmatic leader who motivates his team to get the job done.