My Day2 Video

I’ve been working with ISITE Design for about 9 months and recently started a program with them called Day2. Its a perfect solution to a problem that we were facing with our redesign last year.

Here’s a description from the Day2 website:

Day2 is a new way of thinking about your website and digital marketing campaigns.

As marketers, we’re always focused on the big project – The website launch, the microsite creation or the media buy. When the project is done, the internal team disbands, the consultants scatter, and we move on to the next big thing.

Smart marketers know the real work happens on Day2. This is when you can see how visitors interact with your site. It’s when you get real data on what’s working. And it’s when you can start to make changes that have a significant impact for your visitors and your business.

We’ve already run several A/B and multivariate tests that are showing significant lift over control and actionable data to help us determine the next item to test. As an early adopter of the program, I was asked to do a quick video on why Day2 is important to us. Check it out!

Social Media Revolution

Still unsure whether or not social media should be part of your digital marketing plan? Check out this fantastic video highlighting key statistics on social media.

A fun view of Portland Oregon

In my recent travels to Hawaii and Orlando, I’ve had to explain to people why Portland is such a great place to live. Sure, it’s no Hawaii, but it does have it’s high points which this video outlines nicely.  Great job Travel Oregon.

The Internet By the Numbers

Interesting statistics on the growth of the internet. Facebook continues its dominance (6 million page views a minute) and incredible growth (350+ million users). Incredible. Another stat that I find alarming is out of the 247 billion emails sent a day, 200 billion are spam!

JESS3 / The State of The Internet from Jesse Thomas on Vimeo.